Description
Alba by Profumum Roma
‘Dawn’
18ml Extrait de Parfum
Olfactive Family – Woods / Fresh / Gourmand
Alba is an incredibly comforting scent of rich, warm woods – almond wood, hazel wood and sandalwood. Blending them with powdery amber to create a cashmere soft fragrance that caresses the senses. Alba means dawn, and this is sunrise in a pristine forest – hushed and tranquil. Pine needles cover the forest floor; there is a circle of ancient oaks and a pile of moss covered stones. The cool grey mist slowly melts away as the hazy sunlight begins to filter in at the edges and touch the forest with rose and gold. Reassuring and subtle – the woods and powder warm together on the skin like the trees in the sunshine. Peaceful and cozy.
Scent Profile – Sandalwood, Hazel wood, Almond wood, Amber
Directly from Rome we bring you Profumum Roma, a family owned niche perfume brand that make their scent in oil base. The story begins with Celestino and Lucia Durante who after the Second World War decided to move from a small town called Sant’Elena Sannita to Rome. Coming from a family with a long artisan tradition, they used their skills to open a tiny storefront selling interesting fragrances, hand made soaps and other beauty products. From these humble beginnings the business grew into a chain of shops that quickly became a reference point for luxury personal care in the city.
The skill and craftsmanship were passed on through the generations of the Durante family and in 1996 Celestino and Lucia’s grandchildren expanded the business by creating a line of exclusive fragrances. The Profumum Roma scents are exquisitely crafted to evoke the emotions and memories of their beloved Italy. Inspiration has come from an eclectic mix of Italian motifs including stories of Rome, iconic vacation islands and even a delicious local pastry shop. The resultant scents though seductively layered, are wonderfully simple at heart.
