Acqua Viva by Profumum Roma
‘Water of Life’
100ml Eau de Parfum
Boxed with funnel, atomiser and 5ml rollerball travel accessory
Olfactive Family – Citrus
The opening of this fragrance is pure joy, like digging your fingernails into the skin of the juiciest, ripest lemons, releasing the uplifting aroma in the air and on the skin. Aqua Viva has one of the most beautiful lemon top notes you could possibly come across: very natural and realistic, sparkling with the reflective strength of a 100 carat yellow diamond. It’s the smell of the holidays on the Amalfi coast under the limitless blue sky and the gentle rippling movement of the Mediterranean sea waves at your feet. The citrus notes are perched on a sturdily elegant scaffolding of cedarwood and cypress, weaved through with fragrant garlands of broom flowers.
Olfactory Notes – Lemon, Broom, Cedarwood
Directly from Rome we bring you Profumum Roma, a family owned niche perfume brand that make their scent in oil base. The story begins with Celestino and Lucia Durante who after the Second World War decided to move from a small town called Sant’Elena Sannita to Rome. Coming from a family with a long artisan tradition, they used their skills to open a tiny storefront selling interesting fragrances, hand made soaps and other beauty products. From these humble beginnings the business grew into a chain of shops that quickly became a reference point for luxury personal care in the city.
The skill and craftsmanship were passed on through the generations of the Durante family and in 1996 Celestino and Lucia’s grandchildren expanded the business by creating a line of exclusive fragrances. The Profumum Roma scents are exquisitely crafted to evoke the emotions and memories of their beloved Italy. Inspiration has come from an eclectic mix of Italian motifs including stories of Rome, iconic vacation islands and even a delicious local pastry shop. The resultant scents though seductively layered, are wonderfully simple at heart.